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How to Create and Set Up Your Marketplace Profile
How to Create and Set Up Your Marketplace Profile
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Written by Admin
Updated this week

Your Marketplace profile is your coaching storefront—where clients get to know who you are, what you do, and how you can support them. Think of it as your digital handshake 🤝.

This guide walks you through setting up your profile from start to publish, with tips to make it truly stand out.

Please find a video walkthrough below, along with step-by-step instructions:


✅ Before You Begin

Have these ready:

  • A clear headshot (professional and friendly).

  • A short blurb + a deeper “About Me” summary.

  • Your preferred custom URL.

  • Coaching experience, education, and credentials (optional, but great to include!).

  • Optional: A short intro video to add later 🎥.

    🎥 Need help with your intro video? Check out our guide on Tips to Make an Engaging and Simple Video


👥 Who This Is For

This guide is for independent coaches who want to build or refine their presence on the Coaching.com Marketplace and start attracting clients directly from the platform.


📋 Step-by-Step Instructions

1. Head to Marketplace Settings

You can go to Marketplace Settings in your dashboard.
You’ll see three sections at the top:

  • Left: View your live Marketplace profile

  • Middle: Marketplace settings

  • Right: Create and manage packages

Let’s start in the middle.

2. Claim Your Custom URL

Choose a profile link that reflects your name and brand.

  • Try: first-lastname (Use a hyphen if needed)

  • Click Check Availability

  • Once confirmed, click Claim

💡 This becomes your public profile link—keep it simple and professional!

3. Fill in Basic Info

Add your details:

  • First Name

  • Last Name

  • Email

  • Phone Number

Then, toggle the option to allow clients to contact you directly.
Click Confirm and Save.

4. Complete the “About Me” Section

There are two fields here:

  • A short intro at the top (for quick scanning)

  • A longer summary underneath

🎯 In your summary, focus on:

  • Who you work with and how

  • The types of clients you help

  • The results they achieve with your coaching

  • What makes your approach effective

💬 Not perfect? No problem—you can edit anytime!

5. Upload a Profile Photo

Click Update Photo and upload a high-quality image.

Pro tip: Pick one where you look like someone you'd want to coach with—approachable, professional, and confident.

6. Publish Your Profile

Once the basics are in place, click Publish Profile.
You’ll be asked to confirm your details—once you do, your profile goes live. 🎉

7. Go Beyond the Basics (Highly Recommended!)

To really stand out, we suggest completing the rest of your profile:

  • Intro Video
    Talk about how you coach and who you help. Keep it warm, clear, and authentic.

    🎥 Need help with your intro video? Check out our guide on Tips to Make an Engaging and Simple Video

  • Specialties, Coaching Types, & Audience
    Be intentional. Choose categories that align with one another (e.g., executive presence, emotional intelligence, accountability).
    ❌ Avoid mismatches like engineering and parenting support unless there’s a clear connection.

  • Experience & Credentials
    Add your certifications (e.g., ICF), education, assessments you use, affiliations, and relevant work experience.

  • Modalities
    List how you work—e.g., video sessions, phone, chat support, etc.

  • Publications & Media
    Include links to podcasts, articles, or talks you’ve been featured in.

  • Client Ratings
    As clients work with you, they can leave reviews—another layer of trust-building!


💡 Tips & Best Practices

  • Clarity = Confidence
    Make your profile easy to understand—clients want to know who you are and how you can help them.

  • Be Selective
    Focus on a few aligned specialties rather than selecting everything.

  • Use Your Voice
    Write like you. Let your energy and personality shine through.

  • Update Often
    Refresh your profile regularly as you grow or shift your niche.


🧩 Troubleshooting

Can’t claim your name in the URL?

Try adding a hyphen or middle initial.

Not ready to publish?

Save your progress. You can come back and publish anytime.

Want to make changes later?

No worries. Everything in your profile is editable—even after going live.


➡️ What's Next? Take a look at Creating Packages on Marketplace

Learn how to create packages and start offering coaching directly from your profile.

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